Viral Marketing and Viral Advertising are marketing methods that use social networks to spread word of mouth and are therefore highly effective ways of generating awareness.
Examples of viral marketing ideas include Hotmail and Blackberry, where they include "sent from my hotmail account" etc. at the end of every email that is sent.
Viral marketing campaigns are relatively new and can be highly effective ways of generating "buzz" about your product or service. Blogs can be an effective way of driving viral marketing and are quite easy to implement.
Talk to Marketing Formulas today about how we can help you build a viral marketing campaign to suit your business.